If your team is using Google Workspace and you haven't yet considered Copper—take a minute right now to do just that.

Copper spends an absurd amount per-month in server costs alone, just to give you the deepest Google Workspace integration of any CRM out there.

As compared to all of the CRMs on the market, Copper also has one of the most user-friendly experiences (which will help majorly with team adoption).

There's a lot that it doesn't do out-of-the-gate, like automated email campaigns, but pair it with Outfunnel (which is what you're getting when upgrading to the business tier of Copper—a white-labeled version of Outfunnel) and you'll get most of what you'll need on that front.

Their API is also fantastic—of all the CRM API's we've worked with, Copper's is one of the most powerful and user-friendly to build on.