We believe there are better options available in this category, read below to learn what this software does well, and what they could do better. ⤵
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The biggest question we get is: "Why should we use a VoIP solution in our business?"
I will note that A2P (Application to Person) messaging is starting to get worse and worse. Dialpad and other VoIP services used to function more like P2P (Person to Person) messaging, but because businesses have taken advantage of this, carriers and the government have stepped in.
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A Voice Over IP business phone solution for small and medium teams.
If you're looking for one of the best VoIP solutions on the market and native, out-of-the-box native integration is important to you, then you'll be in good hands with Aircall would be your best bet.
While this might sound slightly confusing as we have Dialpad listed as our "Top Pick", that's because things get quite a bit more complex when you look holistically across the VoIP space. We for example chose Dialpad as the Voice over IP solution for our business, but as an integration company, we aren't afraid of building out a custom Copper + Dialpad Integration. That said, we know we aren't the average company, and to justify investing in that doesn't make sense for many companies.
If you're looking truly for the best and most enjoyable VoIP experience on the market, you might want to check out Dialpad vs Aircall. Dialpad is the most "native SMS/call" feeling mobile and desktop app. It also has many AI features like sentiment analysis, and even coaching, suggesting you slow down when talking too fast, or lets you know you're using many filler words.
So if you're looking for a VoIP that is a level up from just basic text and call functionality, and you don't mind too much about having the best native integrations (or are open to investing in a custom VoIP integration), then you might consider Dialpad instead of Aircall.
Rating: B+
Aircall actually integrates natively with many of the best CRM software and tools on the market. This means out of the box, minimal setup required. So while the integration might not be the best we've seen, it accomplishes the goal of logging texts and phone calls into the other software, which is usually what teams are ultimately looking for when it comes to a VoIP integration.
They have a relatively robust API if you do want to go the custom route, integrating Aircall into other tools.
If you're more technical and are familiar with the best integration software on the market, Aircall actually uses Tray on the back-end to integrate with many of these tools natively. Which while that's not something we particularly love, it does seem to work well enough, and it has enabled them to build more native integrations out of the gate.
A Voice Over IP business phone solution for small and medium teams.
JustCall is focused on making sales and support calls easier, especially when paired with the best CRMs like Copper. On paper, it promises click-to-dial, SMS, and automatic call logging so reps don’t need to waste time copy/pasting numbers or updating records.
In practice, though, the experience isn’t always that smooth. One big limitation: there's not a true click-to-dial directly from the CRM. Users often have to work around it (or test competitors like Dialpad’s Chrome extension), which adds friction where speed should matter most. Call and SMS logging, while "supported" is also inconsistent. Sometimes the activity lands in the CRM, sometimes it doesn't. That’s a common pain point with many native integrations: they rarely have proper re-triggering systems in place, so the sync just fails quietly.
Overall, JustCall does the job for teams that want a simple, affordable calling platform with decent CRM connections. But if you rely heavily on wanting seamless one-click calling with reliable activity logs, you may run into some frustrations.
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