- TellaRecommended
Best for recording + editing course content
Best for recording + editing course content
Screen StudioRecommendedBest for polished screen recordings
Best for polished screen recordings- MailparserRecommended
Best for parsing structured data from unstructured emails
Best for parsing structured data from unstructured emails - LoomRecommended
Was once the leader, now legacy
Was once the leader, now legacy - Dub LinksRecommended
Best for modern link attribution, a true industry disrupter
Best for modern link attribution, a true industry disrupter - CleanShot XRecommended
Best for fast Mac screenshots
Best for fast Mac screenshots
Best Utilities & Tooling at a Glance
How We Evaluate Utilities & Tooling
We score each utilities & tooling across multiple criteria, and hands-on expert evaluation
- Ease of UseQuick to set up and intuitive to use without a steep learning curve.
- Feature DepthCore features that work well, not surface-level checkboxes.
- Reliability & PerformanceConsistent, fast, and dependable with minimal bugs.
- Value for MoneyPricing that's fair relative to what you actually get.
- Integrations & EcosystemWorks well with other tools in your stack.
- Expert EvaluationCurated by, our rankings reflect in-depth testing, industry insights, and hands-on experience.AlexandAndra
Tella
Best for recording + editing course content
Best for recording + editing course contentTella solved a real pain point for us when it came to recording + editing our Motion Course. But if you're looking for a Loom alternative, it's not quite there because it's missing core features (like the quick ability to leave comments at certain timestamps). In that case we'd recommend Supercut instead.
Overall, we'd recommend Tella for recording tutorials, courses or any videos you want to put a bit more effort into (opposed to something like a quick screen recording).

What is Tella?
What is Tella?Tella is an awesome tool to use if you are wanting to create courses or film beautiful videos that require screen sharing. It easily allows you to film a series a clips to create your video, and also allows you to edit your videos right within the web browser.
We used Tella to create our Motion App Course and it saved us tons of time and not to mention we didn't have to hire a video editor to get a beautiful end result.
While some editing features can be improved, overall we'd recommend it and found that it came in very handy.
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Screen Studio
Best for polished screen recordings
Best for polished screen recordingsIf you're looking for the highest quality screen recording software for showing off product interfaces in video or for posting GIFs and short videos to social media, then there's no better screen recording software on the market.

What is Screen Studio?
What is Screen Studio?Screen studio is the best screen recording tool for quick and elevated videos. You don't have to have any experience with professional screen recording when using Screen Studio. It gives your screen video a professional look by default with features like automatic zoom, smooth cursor movement, auto-hiding your static cursor and super easy editing (if even required). We are huge fans.
Who is Screen Studio for?
Who is Screen Studio for?Screen Studio is for you if you are creating promotional videos, tutorials, product updates, demos, or social media stories. I'm sure you've seen screen recordings that were recorded and edited via Screen Studio—more and more software companies have been using them for new feature launches, and product videos.
We've tried a myriad of tools in this category (e.g. Supercut and CleanShot X), and while they both work well for capturing the screen recording, Screen Studio is a far superior. When recording software videos for our social media channels, we were previously recording with CleanShot X and the videos felt quite dull and boring. There was no auto-zoom or a way to really engage the viewer.
Then we saw someone else's demo video on Twitter and were blown away with how sleek it looked. Our first impression was "Wow, how did they film and edit that? That's so cool!". When finding out that Screen Studio was actually a software that actually automatically edits the screen recording by following your cursor, and zooming in on the screen when you click, we knew it had to be a part of our arsenal. We also wanted our videos to have that elevated look 👀
You can even edit your videos easily after the recording for vertical video platforms like YouTube Shorts, TikTok, Instagram, and Twitter.
We'd go as far as saying this is the best tool on the market for professional screen recording.
It is currently only available on macOS.
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Mailparser
Best for parsing structured data from unstructured emails
Best for parsing structured data from unstructured emailsMailparser extracts specific data from structured emails with a level of consistency and granularity you won't get from free tools, especially if your workflow depends on reliable and accurate parsing.
That said, they haven't seemed to embrace AI, which would do a pretty great job here, they still rely on more structured rules, which may make it feel a bit frustrating, but it is consistent once you've set it up.

What is Mailparser?
What is Mailparser?Having used many other parsing tools (like Zapier's free email parser), we've found that if you want to consistently extract important data from structured emails, there's no better tool than that of Mailparser.
What makes Mailparser better is the consistency that comes with setting it up properly.
It allows for a deep level of granularity, allowing you to extract the exact data-points that you want from emails. From there, if you're using one of the best CRM solutions, you can easily categorize and pass the data along to your CRM and other tools.
Zapier's solution on the other hand, while "free", was created as more of a lead magnet for Zapier. It hasn't been updated in years, and attempts to extract data by highlighting data in an email, paired with some incredibly basic machine learning.
What I'm saying, is that it works, until it doesn't. If the email changes in any way, even slightly, your output is a mess of data. Mailparser on the other hand, while paid, allows you to actually make emails a consistent part of your process.
This is very much a category of "you get what you pay for".
Loom
Was once the leader, now legacy
Was once the leader, now legacyWhat used to be the gold standard for screen recording, async team collaboration, and light video editing, has turned into a bloated and frustrating tool. If you're willing to actually invest in a modern screen recording solution, use Supercut instead.

What is Loom?
What is Loom?Loom used to be the gold standard for the best screen recording software and internal collaboration, but it has been upended by Supercut recently.
After Atlassian acquired Loom back in October 2023, it just became more bloated, constantly crashing, with a constant push to upgrade to their "AI tier", which is quite basic and unremarkable features.
If it's between having tons of meetings or just recording a quick async Loom, definitely do the latter. That said, there's now way better solutions on the market that feel lightweight, fast, and powerful, like Supercut (our entire team switched off of Loom to Supercut and do not miss Loom in the slightest).
If you're completely unwilling to spend money on a tool in this category, then your best bet is the free 5 minute limit Loom tier, but if you want to actually use the best solution on the market and not have restrictions, constant upsells, and just a great product, invest in a quality tool like Supercut that you and your entire team will actually enjoy using.
On the other hand, if you're looking for more of an impressive screen recording and video editing tool for things like product feature launch GIFs and videos, look no further than our friends over at Screen Studio.
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Dub Links
Best for modern link attribution, a true industry disrupter
Best for modern link attribution, a true industry disrupterWhether you're looking for a full-fledged affiliate/partnership tracking platform (Dub Partners), or you're just looking for the most modern link shortener on the market, Dub is the answer for both.
No other tool on the market comes close to Dub's features. Dub offers real-time link tracking, reliable analytics, and even deep conversion data for marketers (first of its kind - if you’re a fellow marketer, this is drool-worthy, so keep reading).

What is Dub Links?
What is Dub Links?Let us save you the time and research: whether you're a creator, marketer, or a company looking for a link infrastructure there is no better solution than Dub, trust us, we've tried them all.
Dub is the most modern link shortening/analytics platform. If you've tried to use Bitly's analytic dashboards (or Short's), but they are horrendously kludgy 🙈 So much so, that they cause dread to even go into the back-end.
Dub on the other hand, provides a minimal UI, providing you with the analytics in crystal clear dashboard. With Dub you can easily spin up short links, QR codes, add tags for organization, and even enable things like password protection, expiring links, or geo-targeting.
All of this, AND they have the most generous free tier of all the tools out there to try it out. If you're looking for a new link shortener, Dub is hands down the best on the market.
CleanShot X
Best for fast Mac screenshots
Best for fast Mac screenshotsCleanShot X lets you instantly copy screenshots so you can paste them anywhere without dragging files around, keeps your shots organized on the side of your screen, and makes it easy to annotate or blur sensitive info. If you take screenshots often and want to save time, this tool will make you much more productive and is worth switching to.

What is Cleanshot X?
What is Cleanshot X?For years, I used the native Mac screenshot tool (which saves your screenshots to your desktop, and then you need to drag the image into your email or wherever you're trying to get it). I didn't think there was a better option out there.
Then I met Alex and he introduced me to CleanShot X that auto-copies the screenshot you take so you can paste it directly where you want. Whaaat? Let me tell you, this saves me so.much.time on a daily basis.
Want to screenshot a few images? No problem. All the images will auto-appear on the side of your screen and you can pick and choose which ones you want.
It's also super easy to annotate and draw on each image if you want to point something out, or blur out important information.
In summary, if you screenshot often this will make you MUCH more productive. Try it for a week and you won't be able to go back.
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