- KajabiBest
All-in-one course & membership platform for creators
All-in-one course & membership platform for creators - GorgiasRecommended
For eCommerce Shopify stores
For eCommerce Shopify stores - KlaviyoRecommended
Best eCommerce email marketing platform
Best eCommerce email marketing platform
Best eCommerce Platforms at a Glance
How We Evaluate eCommerce Platforms
We score each ecommerce platform across multiple criteria, and hands-on expert evaluation
- Ease of UseQuick to set up and intuitive to use without a steep learning curve.
- Feature DepthCore features that work well, not surface-level checkboxes.
- Reliability & PerformanceConsistent, fast, and dependable with minimal bugs.
- Value for MoneyPricing that's fair relative to what you actually get.
- Integrations & EcosystemWorks well with other tools in your stack.
- Expert EvaluationCurated by, our rankings reflect in-depth testing, industry insights, and hands-on experience.AlexandAndra

What is Kajabi?
What is Kajabi?Kajabi is an all-in-one platform for creators and online businesses to sell courses, coaching, memberships, and digital products.
Get the latest rankings and insights on top eCommerce apps—delivered to your inbox. Stay ahead with our expert picks and updates.

What is Gorgias?
What is Gorgias?We recommend using a more eCommerce focused help desk like Gorgias that will integrate with your Shopify store. Â
This is helpful because you can see your customer order history as a part of your help desk. And because eCommerce stores tend to get a ton of volume in support tickets, Gorgias also offers automation tools to auto-respond to common inquiries, improving response times and saving time for your team.
Popular eCommerce brands like Olipop, Steve Madden, and Marine Layer use Gorgias.
For that reason, we rank Gorgias as the best help desk for eCommerce companies due to its deep integration with the best eCommerce software & tools like Shopify.
Get through your inbox 2x as fast (for teams of all sizes).

Klaviyo
Best eCommerce email marketing platform
Best eCommerce email marketing platformWe spoke to a few friends running e-commerce stores across different niches, and every single one was using Klaviyo for their email flows. At this point, it's basically become part of the default e-commerce tech stack.

What is Klavyio?
What is Klavyio?Klaviyo is one of the best email marketing tools for e-commerce stores, especially if you want to build out things like different sales sequences, upsells, or abandoned cart flows.
Klaviyo gives you templates that are based on best practices from across the e-commerce space, which is why they tend to perform well. When speaking to friends in the e-commerce space, they all said they use Klavyio, it’s pretty much become the default tool e-commerce stores rely on.
While Klaviyo started as only email marketing flows, they now call themselves a B2C CRM where your customer data, messaging, and automation all live in one place. That’s what allows you to personalize flows based on real behavior (e.g. you can email someone if they added a product to their cart and didn't check out, or send them an email sequence if they haven't re-purchased in the past 60 days. Klaviyo also seems to be better than Shopify for A/B testing these flows.).
