Whalesync vs Zapier

Whalesync is PieSync reborn and reimagined (as it was sadly acquired and shutdown by HubSpot).

When it comes to 2-way data syncing between apps, that's where tools like Zapier and Make fall apart.

If you're looking for the most powerful 2-way sync on the market between the apps that Whalesync works best with (e.g. Webflow, Airtable, Notion, and HubSpot, amongst others), then there's no other place to look.

Our Webflow site has actually gotten so complex, that we relied quite heavily on Whalesync to manage all of these apps and listings within Airtable using Whalesync. Efficient App and Efficient Stacks are actually totally separate Webflow sites, so we use Whalesync to connect them through Airtable. It's pretty powerful.

Important note: We do not use Whalesync + Airtable for managing/writing blog posts or any in-depth rich text fields, as Airtable does not allow for inline images or code snippets (and Webflow doesn't allow for "open in new tab" links within rich text fields via their API), so if you have those fields enabled, they will overwrite all of your rich text in-line images/code blocks and you will have to do a backup recovery within Webflow (please learn from our mistakes).

Zapier is the most popular integration and automation platform on the market. While they've had competitors arise over the years like Make, Tray, and Workato, they've managed to build one of the most user-friendly interfaces of them all, along with the largest number of deeply supported apps. Not a small feat whatsoever.

If you're using a modern software (take any app listed on our site for the most part), and there's sure to be a Zapier connector. This is pretty baffling when you really think about it.

When comparing Zapier vs Make for example, Make may look more user-friendly and accessible, but we're here to tell you that isn't the case. Make is more powerful with some inline formulas and other logic power features, but that definitely does not make it easier to use. If anything, it's easy to feel quite overwhelmed when first using Make.

Time and time again, in trying Make, we have found ourselves coming back to Zapier. It really can be bent and molded into what it needs to be.

In recent months, Zapier has gone incredibly deep into leveraging AI like OpenAI to rethink and evolve the integration space as a whole. This is something we applaud, and have been quite impressed by.

We're seeing Zapier slowly outgrow even just the integration world, and actually evolve into one of the best no code tools on the market. At the rate they are going with AI, alongside Tables and Interfaces, we wouldn't be surprised if we start seeing Airtable vs Zapier actually come up in the conversation in the future in the No-Code Builder space along with the Database space. For right now though, we'll have to award the winner to Airtable, but that doesn't mean we're not keeping a close eye on what Zapier has up its sleeve.