We believe there are better options available in this category, read below to learn what this software does well, and what they could do better. ⤵
.webp)
The referral category deserves a bit of an explanation because we continually see confusion arise when it comes to the competitors in this space. You'll often hear terms like "affiliate", "referral", "link tracking", and "partner portals" all used interchangeably.
And with that, not all referral tracking tools are created equal, nor are they focused on the same needs. They can actually be broken up more into 5 main sub-categories:
.svg)
.svg){kind=icon}
Dub is the modern link attribution platform for affiliate programs.
Dub Partners is the most modern affiliate and partnership tracking platform on the market. Unlike older affiliate tools built for eCommerce or coupon sites, Dub Partners was built directly alongside creators, influencers, and real affiliate partners. The result is a platform that shows exactly which content, pages, and channels drive revenue with accurate, first-party attribution that actually works across modern browsers (including iPhones and Safari).
Manage your affiliate and customer referral programs seamlessly — and get started with the affiliate marketing software built for SaaS professionals, digital creators and marketers.
Rewardful is an affiliate management platform that falls short where it matters most: making life easy for partners. Your affiliates will not care about your program, in fact they will avoid logging in because they are juggling 30+ separate Rewardful accounts. You will be stuck chasing invoices, sending PayPal payments one by one, and drowning in hundreds of tiny transactions… all while your affiliates have zero idea which of their content is converting.
While It technically works for setting up an affiliate program quickly (great, you have a program). The problem is it's a half-baked solution that will directly impact your partners' willingness to promote you.
What's half-baked? I mean just look at their "one-click PayPal Payout" feature that they advertise. Not even they use it for their own internal affiliate program on Rewardful. What do they do? They pay for a totally separate payout provider called Tipalti (super outdated mind you), but that's their solution, because of how poorly their PayPal payout option works at scale. So they sell you the feature in marketing, but don't even use their own feature, but rather a competitor.
Compared to tools like Dub Partners or PartnerStack, Rewardful feels a generation behind and will be the reason you go from thinking "affiliate is a growth channel" to instead "affiliate is a headache".
.svg)
.jpg)
.svg)
.svg)
.svg)
.svg)
