Arc is a browser. It's simply a replacement to Chrome, Safari, and Edge, but it's also so much more. A big part of what makes Arc great is actually the fluidity and experience of using it, if you try it out, I think you'll see.

Arc's team have totally rethought the bookmarks and the "tab experience", along with introducing a feature called "Spaces". Spaces allow you to stay focused and easily segment your work while easily organizing tabs are important to you in folders.

For example, set up a personal space, favorite your YouTube, Spotify, WhatsApp, and Gmail tabs—from there, they function like mini apps. Now, with the swipe of 2 fingers, you're in your work space. All of your favorite apps are swapped out with your work apps, and you're logged into all of your work accounts:

No other browser lets you segment work to this degree. It's so powerful, yet such a simple implementation. Tough to truly explain without experiencing it yourself.

What clicked for me, is when someone explained the following to me (when I was at the time an avid user of Chrome): With Chrome, Google is in the business of ads, so they are actually incentivized to give you a crummy tab management experience. Why? Because what happens if finding the tab you're looking for is difficult? You open up a new tab and search Google again (and you're shown more ads).

So it's more that the UI/UX in many ways by the industry leader is built in such a way to optimize for displaying ads. Arc on the other hand is building features that give you a better experience, first-and-foremost.

If you're intrigued, want to know more, and see more of the features/benefits in GIF format, go check out this article where I've done a deep dive on why we think Arc is the future of the internet.