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We believe there are better options available in this category, read below to learn what this software does well, and what they could do better. ⤵

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Salesforce vs GoHighLevel Comparison Verdict

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The spend management platform for teams of all sizes (customizable virtual cards, budgeting, auto-reconciling, and expense reimbursement).
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Salesforce vs GoHighLevel Overview

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Category Evolution

The CRM space is probably the largest software category in the world, just ahead of project management. That said, there's 2 types of CRM categories:

  1. A standalone Customer Relationship Management tool
  2. A database component to an existing software

Okay, let me explain. Most software will eventually get to a point where they need to determine if they should tack on the "CRM" category to their product offering. And because a CRM at the end of the day is really just a database, most software will justify "adding it" to their toolset.

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The CRM for enterprise teams (1,000+) with highly complex processes.
CRM

Comparison Summary

Salesforce is the 800lb gorilla—and if you're considering using it, we're hoping you have a myriad of reasons for it.

If you're a startup—you should not be using it.

If you're trying to stay lean and don't already know your business processes inside-and-out—you should not be using it.

If you're being pressured by your investors or others to get on Salesforce "because that's what successful businesses do"—you still, most likely should not be using it.

You should be using it if... you have highly complex business processes and have set aside a couple hundred thousand dollars to invest in a proper Salesforce consultant to help map these processes to it.

Most teams can actually just get away with HubSpot (when they are considering Salesforce).

And of those same teams, most can actually scale Copper + Pipedrive to be just as powerful, with a better UI/UX (that your team prefers), and all at a lower cost by simply using a team like us.

Get started with Salesforce for free.

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The spend management platform for teams of all sizes (customizable virtual cards, budgeting, auto-reconciling, and expense reimbursement).
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GoHighLevel

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All-In-One CRM For Sales & Marketing
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Comparison Summary

We'll get right to it: Avoid GoHighLevel at all costs.

GoHighLevel is essentially a software MLM. You have people that are trying to start businesses or agencies looking for an additional revenue stream, so they purchase GoHighLevel and re-sell it to their customers. So you have these layers on top of layers on top of layers that are selling GoHighLevel.

This is further messed up because you are purchasing a sub license to someone else's GoHighLevel account. Which means you're forever tied to the person who sold it to you, that is also charging you a premium for it. What if they decide to cancel their main GoHighLevel subscription? Or their payment lapses? Well that impacts you, since you sit under them in the purchasing pyramid.

Oh, not to mention you don't own any of your data either. If you want to truly run a business who a good software foundation, do not sign up for GoHighLevel.

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The spend management platform for teams of all sizes (customizable virtual cards, budgeting, auto-reconciling, and expense reimbursement).
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Alex & Andra
Last Updated:
Dec
2024

Salesforce vs GoHighLevel

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