Figma is incredibly flexible, so much in-fact that almost everyone should be able to use it for one reason or another.

If you're creating website assets (e.g. putting together site logos—like on our site, post/video thumbnails, product feature mockups, etc.), Figma is the answer.

Adobe used to run this world (so much in-fact that it tried to acquire Figma for $20bn—still TBD if that officially goes through), but Figma has shaken up the world by making design and product a collaborative experience.

Although I will note, it works better with vectors (like SVGs), it's not going to really replace your photography editing stack (so you may still be called back to Photoshop when needing that type of tooling).

You simply can't be in the product or design world without interacting with Figma in one way or another. Teams love using it, and sharing mockups have never been so easy.

The best part of it all? Figma is totally free for most use-cases.