The Best CRM Software (Copper vs Pipedrive vs Hubspot vs Salesforce vs Airtable)

Wondering which CRM you should pick in your business? Watch this.

If you're a small or medium business, we recommend something like Copper or Pipedrive.

Now, there's a good way to differentiate between the two:

1. If you're using Google Workspace, you want to check out Copper because they are CRM that is literally built for Google Workspace, and they are the only CRM that Google actually recommends.

2. If you're using something like Microsoft 365, check out Pipedrive - that's going to be your next best option.

Now, if you're a larger business, you're probably going to want to look at something like HubSpot or Salesforce.

Some teams enjoy using HubSpot that have somewhere in the 100's of employees realm (enjoying it even more than Salesforce) as it does have a pretty comprehensive marketing automation suite, but the downfall is that you can be spending 5-6 figures per-year on it.

So if you're a small or medium business, we definitely recommend sticking to the other two we mentioned.

And then that leaves Salesforce: if you are an enterprise business, and you have thousands of employees, then you probably are looking at Salesforce, and it might be the best solution for you.