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Never again worry about losing your historical website analytics data (Google Analytics can delete it at any time)
Import all of your historical Google Analytics data (UA & GA4) into Fathom Analytics with the click of a button
Import all of your historical Google Analytics data (UA & GA4) into Fathom Analytics with the click of a button
Never again worry about losing your historical website analytics data (Google Analytics can delete it at any time)
Import all of your historical Google Analytics data (UA & GA4) into Fathom Analytics with the click of a button
Import all of your historical Google Analytics data (UA & GA4) into Fathom Analytics with the click of a button
Google Analytics
Fathom Analytics

Google Analytics

 + 

Fathom Analytics

 = Video Transcript

Andra Vomir: You probably heard by now that Google Universal Analytics is shutting down on July 1st and is being replaced with GA4 and the consensus is in: People are saying that it's super confusing and overwhelming to set up and use.

So if you stumbled across this video looking for a replacement, I won't let you down.

What we recommend is a tool called Fathom Analytics. We started using it a few years ago and absolutely love it and have not looked back.

So since it's a privacy focused analytics tool, we don't need to put that annoying cookie banner on our site, but it does give us all the metrics that we're looking for. Like how many page views and website visits we're getting, who's sending us traffic and the number of conversions that we're getting.

So if you are over using GA4 and you want to check out something that's much more simple, highly recommend Fathom and using our referral link that will give you a 30 day free trial plus 10 towards your second month.

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Native Integratiaon
This is a native integration, which means both apps will work closely together out-of-the-box.
Important Integration Notes

Because Google is stopping Universal Analytics in 2023 and removed all historical data, Fathom built an importer so you can save your UA data (and GA4 data), then access it easily from your Fathom dashboard forever in just a few steps.

Integration Benefits

Get rid of your out-of-date

manual 

 processes

Companies that use our integrations report saving 25-300+ hours per month in addition to $90k-$120k per year on operational / administrative salaries.

and see what you can

automate 

in 

with 

with 

  1. Sync over all of your historical Google Analytics data to Fathom Analytics with the click of a button
  2. Optionally sync over just a portion of your Google Analytics data to Fathom Analytics
Important Integration Notes

Because Google is stopping Universal Analytics in 2023 and removed all historical data, Fathom built an importer so you can save your UA data (and GA4 data), then access it easily from your Fathom dashboard forever in just a few steps.

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Automatically send personalized emails upon stage change
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Imagine This

Imagine Saving 

20+ Hours

 Per Week

With These 

 Automations

Start Here
01

Automatically Get Your Leads Into 

Google Analytics

Never worry about manually entering your leads into 
Google Analytics
 again.
Webflow Logo
(Website Form)
02

Follow-Up With Automated Sales & Marketing Emails

Track opens, click-through rates, website visits, and lead score insights all from right within
Google Analytics
.
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(Outfunnel)
03

Schedule Your 1st Meeting Straight from 

Google Analytics

Send a calendar invite with just a few clicks without leaving 
Google Analytics
.
Google Calendar Logo
(Google Calendar)
🎉 Lead Converted!
Sales Pipeline Starts Here
04

Access Call Logs & Texts Straight From 

Google Analytics

Track sales rep activities easily when using VoIP.
Dialpad Integration with Copper CRM
(Dialpad)
05

Ready to Send Your Proposal?

Ensure your proposal has been delivered and viewed by your potential customer all from within 
Google Analytics
.
PandaDoc Integration with Copper CRM
(PandaDoc)
06

Automatically Generate Invoices & Track Payments

Never manually create a customer or invoice in QuickBooks Online again. View payment history straight from within 
Google Analytics
.
QBO (QuickBooks Online) Integration with Copper CRM
(QuickBooks Online) (QBO)
🏆 Deal Won!
Project Management Starts Here
07

Customer Google Drive Folder Automatically Created!

Save time by easily jumping into your customer's Google Drive folder from their 
Google Analytics
 record.
Google Drive Logo
(Google Drive)
08

Automate Your Status Updates & Check-Ins

Keep your customers and team in the loop every step of the way with automated emails.
Efficient App Automated Communication
(Efficient App)
🏁 Journey Complete: 20+ Hours Saved!
Imagine This

Imagine Saving 

20+ Hours

 Per Week

With These 

Google Analytics

 Automations

Start Here
01

Automatically Get Your Leads Into 

Google Analytics

Never worry about manually entering your leads into 
Google Analytics
 again.
Webflow Logo
(Website Form)
02

Follow-Up With Automated Sales & Marketing Emails

Track opens, click-through rates, website visits, and lead score insights all from right within
Google Analytics
.
Outfunnel Automated Sales and Marketing Emails Logo
(Outfunnel)
03

Schedule Your 1st Meeting Straight from 

Google Analytics

Send a calendar invite with just a few clicks without leaving 
Google Analytics
.
Google Calendar Logo
(Google Calendar)
🎉 Lead Converted!
Sales Pipeline Starts Here
04

Access Call Logs & Texts Straight From 

Google Analytics

Track sales rep activities easily when using VoIP.
Dialpad Integration with Copper CRM
(Dialpad)
05

Ready to Send Your Proposal?

Ensure your proposal has been delivered and viewed by your potential customer all from within 
Google Analytics
.
PandaDoc Integration with Copper CRM
(PandaDoc)
06

Automatically Generate Invoices & Track Payments

Never manually create a customer or invoice in QuickBooks Online again. View payment history straight from within 
Google Analytics
.
QBO (QuickBooks Online) Integration with Copper CRM
(QuickBooks Online) (QBO)
🏆 Deal Won!
Project Management Starts Here
07

Customer Google Drive Folder Automatically Created!

Save time by easily jumping into your customer's Google Drive folder from their 
Google Analytics
 record.
Google Drive Logo
(Google Drive)
08

Automate Your Status Updates & Check-Ins

Keep your customers and team in the loop every step of the way with automated emails.
Efficient App Automated Communication
(Efficient App)
🏁 Journey Complete: 20+ Hours Saved!

Don't just take our word for it!

Premier Partner
“Efficient App implemented automation solutions better than we expected!”
“Efficient App has saved us hours of time and frustration by building automations that have allowed key information to flow between our different systems. We were initially hesitant to hire an automation expert, unsure if what we were looking to accomplish was feasible and potentially too complicated to understand.

Our hesitations quickly disappeared as Alex immediately grasped the project and implemented automation solutions better than we expected.

The team is knowledgeable, responsive, friendly, and went above and beyond by providing additional ideas of how we could improve our workflows to achieve our goals. We've learned an entirely new way to optimize our current systems and are grateful to have found Efficient App!
Amber Moore
Instructor Operations
MasterClass (Online Education)
MasterClass - Amber Moore
Premier Partner
“Efficient App can automate, simplify, or integrate any of your processes!”
“Alex and the team have been so helpful - they are extremely knowledgeable about tons of integrations and provided a lot of insight for us on how to approach the problems we were having. I highly recommend using them if you are looking to automate, simplify, or integrate any of your processes!
Chelsea De La Grana
Director of People & Compliance
Codesmith (Online Education)
Chelsea De La Grana from Codesmith Headshot
“I've had a great experience working with Efficient App. They helped my team automate our invoicing process using QuickBooks Online. Not only did they help us build it out using our first CRM, but when we decided to switch CRMs, they helped us transfer the data to the new one, and made sure that we didn't lose any data in the process. Alex has gone above and beyond to help our team, and is always quick to respond to questions. I would highly recommend their team!
Anika Ahuja
Admissions Manager
Codesmith (Online Education)
Anika Ahuja Codesmith Headshot
Read Case Study
“We've increased our close rate from 40% to nearly 50%!”
“Every recommendation the team made we have implemented. The admin and superintendents are thrilled with Copper. The estimator/sales side has increased our close rate from 40% to nearly 50% with the implementation of PandaDoc. This alone has more than paid for their services. Ongoing support is quick, thorough and well documented. I am greatly encouraged to have found a long-term solution with Efficient App.”
Read the full customer success story
Mike Ricker
Founder & CEO
Crash of Rhinos (Painting)
Mike Ricker (Crash of Rhinos Painting) Headshot
Premier Partner
“The team has unlocked possibilities and efficiencies we couldn't have dreamed were possible!”
“Efficient App has been transformative in our approach to business automation. The team has unlocked possibilities and efficiencies we couldn’t have dreamed were possible! Their expert understanding of the software ecosystem has lead to incredible partnership and strategy insights. Highly recommend if you’re looking for a team to help you take your business automation to the next level.”
James Nieves
Director of Product Marketing
Future PLC (Media Company)
James Nieves (Future Plc) Headshot

What do 

you

 say?

Alex & Andra

Automate Your Business

Google Analytics

Google Analytics

App Data Syncing Integration & Automation

Fathom Analytics

Fathom Analytics

Website Analytics
Website Analytics
Saba Karim (Techstars)
Saba Karim (Techstars)
“Efficient App has built one of the most streamlined CRM processes that I've ever seen!”
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