Wonderly

Yes, it's real! But Wonderly is currently only available via application.

If you qualify, they will run Meta ads on your behalf until you book a customer. Use this link to apply to see if you qualify for the promotion.

Here’s what they typically look for:

• Your business is established and generating at least $250K in annual revenue
• You have the capacity to take on more leads and customers
• You're actively looking to grow your business
• You're committed to following up with inbound leads and showing up for scheduled appointments
• If the service generates results for your business, you're open to continuing as a paying customer

This was our first aha moment.

When you start using Wonderly, the first thing that it does is build you a website. If you already have one, it will use information from the existing site as the foundation. If you don't have one, it will create one based on what typically works in your industry.

Now, if you don't want a new website, that's okay, keep your existing one. But if Wonderly is going to run ads on your behalf, they want to use the best landing page that they know will capture leads successfully. Because of that, any ads that are run via Wonderly will be directed to the landing page they create.

When we tried this, we setup a website for Alex's stepdad's construction business. He had already paid around $4K the year before for a professionally designed website. So this wasn't an ancient, neglected website that any AI tool could beat.

Wonderly makes sure your website is designed to speak directly to your customer.

And still, the Wonderly version looked better. More than that, it focused on the things customers actually care about when hiring a contractor: realistic timelines, trust, and not being stuck in a construction zone forever. It generated some AI images, some which worked, others which we'd swap out just before going live if it was our business, but these were minor tweaks relative to everything.

As a small business owner, you shouldn't be writing your own website copy, it's an entire skill to master (just like I should not be replacing my own roof!).

Wonderly is built by a team of incredible marketers that have thousands of hours of experience creating the best websites that lead to sales so that's what you get by using Wonderly.

Wonderly can also set up Meta ads for you, which is where the agency/software hybrid comes in.

Meta Ads Manager isn't built for service business owners. It's built for marketers, and asking a roofer to learn campaign structure just to get more jobs is kind of ridiculous 😅

Wonderly's team has spent tens of millions of dollars in ads, so by using Wonderly you're getting access to an incredibly experienced team. And you don't need to touch a thing, until you have a lead booked in ready for your service.

Most local service businesses lose leads because they respond too slowly. You're busy on a job, get home from dinner and before you know it, you're wondering if 8 p.m. is too late to follow-up with a lead.

Well, if a lead fills out your website form and doesn't schedule an appointment with you, Wonderly's AI Receptionist will call them within 10 minutes. If someone doesn't pick up, it'll call again within the hour.

This is important because customers don't shop on your schedule. They shop when they finally remember the thing they need done. So, if Wonderly can respond, qualify, and book while the customer still cares, then that'll give you a huge advantage.

I have a personal example here. Last year, I was looking for a local power washing company. But what time was it when I was doing this? 11 p.m.! So if I had an AI receptionist call me at this time to take care of my scheduling needs, that would have been fantastic (opposed to playing phone tag the next day).

In terms of the AI receptionist itself, our jaws dropped the first time we spoke to it, because it was much better than we expected.

You can tell it's AI because there is a slight pause here and there, but it speaks just like a human would. It giggles, apologies if it interrupts, and handles any questions. It takes notes of any requests your customers may have like "heads up, we have a dog so use the back door" so your team is well informed before you go to your appointment.