RingCentral vs JustCall

Think of RingCentral as the "Salesforce" of the VoIP world. They "integrate" with almost everything (what that even means is many things...), does that mean it'll do what you want it to do? Great question! They have all the standard business VoIP features—company department lines, employee lines, SMS/MMS, IVR menus (press 1 for x department, press 2 for...). It's not a question of features—they've been around for a while.

Okay, that all sounds great! Right? But what's RingCentral like to actually use? Well, painful (I'm finding myself writing more and more about the "joy" component to using software). There's zero joy in using it. It feels like you're using archaic and unintuitive software. Why is this the case? Well, like Salesforce, since there are such gigantic enterprises on RingCentral, they are in that messy area where they really can't innovate much without upsetting their highest paying enterprise customers who ultimately just want things to "stay the same".

I've personally implemented RingCentral to a myriad of teams 6+ years ago (some of which are still using it to this day), and well, I regret it (now). At the time, we all got sold on their "native integration" marketing shpeal. Although, to be fair to past Alex—at the time RingCentral's largest competitors were not even cloud-based, so they were a huge upgrade at the time. The setup process at the time was (and still is) incredibly painful. They expect to be working with an IT department, not an agile team. So they used to be a great solution, but are really getting eaten alive by the more modern software like Dialpad, and Aircall.

JustCall is focused on making sales and support calls easier, especially when paired with the best CRMs like Copper. On paper, it promises click-to-dial, SMS, and automatic call logging so reps don’t need to waste time copy/pasting numbers or updating records.

In practice, though, the experience isn’t always that smooth. One big limitation: there's not a true click-to-dial directly from the CRM. Users often have to work around it (or test competitors like Dialpad’s Chrome extension), which adds friction where speed should matter most. Call and SMS logging, while "supported" is also inconsistent. Sometimes the activity lands in the CRM, sometimes it doesn't. That’s a common pain point with many native integrations: they rarely have proper re-triggering systems in place, so the sync just fails quietly.

Overall, JustCall does the job for teams that want a simple, affordable calling platform with decent CRM connections. But if you rely heavily on wanting seamless one-click calling with reliable activity logs, you may run into some frustrations.